Tag Archives: Marketing strategy

Colorful recipe share or minimalist individualism!? Part II

The last post explained some aspects of marketability of Pinterest and Tumblr. We learned that target groups and brand appearance are some important factors to consider when deciding which platform to use for marketing. This week we will contrast both … Continue reading

Posted in Aesthetics, Business, Entertainment | Tagged , , , | Leave a comment

Colorful recipe share or minimalist individualism!? Part I

Last week I gave you a short impression on both Pinterest and Tumblr and we checked some general differences. Today let’s have a closer look on their differences and in what way they are more or less suitable for various … Continue reading

Posted in Aesthetics, Business, Entertainment | Tagged , , , | 4 Comments

Spread ideas and get inspired!

Sharing and spreading ideas and information, collecting pictures and pieces of information, connecting to other people or simply looking for some creative inspirations; there are many ways to do so especially since the world-wide web exists. ISSUU was just one … Continue reading

Posted in Aesthetics, Business, Entertainment | Tagged , , , | 5 Comments

Publish your own magazine – ONLINE!

In some of my posts I tried to explain how important it is for a company to consider visual as well as social media aspects. For advertising purposes, the combination of both is essential when it comes to attracting new … Continue reading

Posted in Business, IT | Tagged , , , | 8 Comments

ExxonMobil and the value of CSR

While researching ExxonMobil I stumbled over an interesting story. On March 24 1989 the Exxon Valdez, on oil tanker crashed spilling 260,000 to 750,000 barrels of crude oil into the Gulf of Alaska. Up until the Deepwater Horizon oil spill … Continue reading

Posted in Business, Environment | Tagged , , | 9 Comments

The power of social media

“”Hey, did you see these really cool vintage sunglasses on Asos.com?” “When did you have time to look for new sunglasses? You should do something for uni.” “No, I just saw it on facebook. I thing I’ll get them, they … Continue reading

Posted in Business | Tagged , , | 6 Comments

EARTH – Ain’t we all lovin’ it?

So McDonald’s is going Eco-Friendly? From ‘red’ to ‘green’ it is!

Posted in Business | Tagged , , , | 7 Comments